While many lament the way we as a society seemingly have devolved into 140-character "tweets" on Twitter, there is credible information coming from some of those tweets. They come in the form of links to other news organizations or people who find and post useful stories.
I see Twitter as a way to pool links from several Web sites into one easily accessible and manageable page. If you don't want to see Ashton Kutcher's latest TwitPic of Demi Moore's butt, you don't have to. And while there are useful and useless elements to this newfound social networking world, that is one thing I think is fairly useful. You pick what you want to read and see. And discard the rest.
You can also follow journalists and stay in the know, tracking other news organizations. You can track outlets such as the New York Times or the Lawrence Journal-World.
Heck, I even use Twitter to follow all stories posted involving the Chicago White Sox on the MLB.com Web site.
But the topic Mike posed for this class was "why journalists shouldn't ignore Twitter and Facebook."
So, I wanted to get a take on this from someone who actively uses Twitter in his reporting. I spoke on the phone with Alex Parker, a former KU graduate student in the J-School who now works as a reporter in Chicago for the Chi-Town Daily News.
"I first heard about Twitter when I was working in PR, and one of my colleagues told me about it," Parker said, "and I thought it was the dumbest thing ever."
But when Parker moved to Lawrence for graduate school and began working part-time as a reporter for the Lawrence Journal-World, he discovered that Twitter allowed him to grow a network of people in the area. And that allowed him to pose questions to them.
"They weren't specific questions," Parker said, "but I would ask, 'Has anybody had trouble getting on the bus,' or, 'What do you think of the idea of tax money going towards to T?' And I would get responses. It gave me the opportunity to open up a dialogue with them. These are people that live in the community and they're part of my online community. I don't think I've ever met the majority of them face to face."
Parker said there are distinct differences between the social networking Web sites Facebook and Twitter. Facebook primarily is used as a means to keep in contact with friends, to take quizzes and post photographs. While Twitter can be used to talk to friends, it can serve as something much more valuable.
1. Parker said, "Twitter brings you closer to the community. It gives people incentive to follow you because they get a glimpse of who you are, beyond being a reporter. It tears down the wall of a byline, shows you to be a real person and creates a sense of community, even if it's a virtual one."
2. Parker continued by saying, "If journalism is to remain relevant, news organizations need to realize the power of the community, and not ignore what regular people are saying. Today, a reporter is the best marketing tool a news organization can have. When the public trusts a reporter and gets to know him or her, even virtually, it gives people incentive to read and become engaged."
The debate as to whether Twitter should be used as a means for reporting rages on. Garry Trudeau, the creator of the Doonesbury comic strip, says journalists who post on Twitter are being narcissistic and that some "are so smitten with the idea of a personal broadcasting system that the absence of meaningful content to broadcast doesn't seem to concern them."
His entire interview, posted earlier this week, can be found here.
Trudeau continued to shred the notion that journalists ought to solicit followers for questions or answers via Twitter.
"You're supposed to be professionals," Trudeau said. "Do pilots and surgeons ask for suggestions?
"If you can't think of a few good questions, you and your producer are in the wrong business. It's not about getting fresh, out-of-the-bubble perspectives, as they would argue: most questions sent in are obvious or inane. It's really about flattering the followers, populist pandering."
Trudeau notwithstanding, I think many people find Twitter more useful than useless. Twitter is what you make of it. There are plenty of people who personally broadcast either their favorite ice cream or "exemplary parenting skills," as Trudeau says. But there are plenty of useful gems to be found if you take the time to sift through the garbage.