Facebook for Journalists

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In my post "Twitter for journalists: Examples of Twitter in action," I wrote about how journalists and media companies can use this platform to track breaking news, publicize content and network with other journalists/publications--in 140 words or less.

Facebook offers many of these advantages to a lesser extent. In my experience, Facebook is less useful than Twitter for following breaking news and covering a beat. Facebook shines at promoting content in a richer format than Twitter.

Here's an example of how a traditional news organization can promote content, and grow their readership through Facebook.

One of my "friends" on Facebook is NPR. News updates from NPR appear in my status feed, just like when a friend updates his or her status. Media outlets can also use their Facebook pages to upload pictures, video and interact with their audience.
 
So next time you're on Facebook, give NPR a poke.
 

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This page contains a single entry by Joshua Patterson published on April 17, 2009 7:32 PM.

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