I watched 'Mean Girls' the other day, mainly because it's rediculously funny but also because it reminds me of people I knew in high school, exagerrated just a little bit.
There were those girls who back-stabbed and did anything they could to climb to the top of the social ladder and it was only high school.
The 'Mean Girls' always seemed to be in the know, and even though some couldn't stand them, there was just something about them that attracted other students to them.
Something similar is happening in the blog world.
Blogs are being watched and consistently tagged, just to see what else they can come up with.
Technorati is the paparazzi of the blogging world, following and "tracking 21.2 million sites and 1.7 billion links."
Gawker reminds me of my friend Megan, cynical with a twisted sense of humor, yet everyone is constantly attracted to her because they never know what she'll come up with next.
Gawker says it best in describing blogs, "We have no pretensions to objectivity -۠no editorial board, no assigning editor, and no delays. We publish in real time. Weblogs are biased, personal, and funky."
No holds barred, that's what makes blogs so popular today.
And what makes a blog the head of the 'blog world clique' today? It has to be the consistency of staying on top of the news and writing about what people are interested in at that exact moment.
No other news source we see offers such a quick turnaround.
Blogging, in itself, is its own mean girl world.
The 'queen bee' is the top blog because she knows what bloggers and web browers are searching for. You adapt and focus on the hot topic of the day. When you conform, the more hits you receive. The more hits you receive, the higher up the ladder you climb until you reach the perch at the top of the clique.
I see it like a high school clique of girls, and Technorati's top hit list is where they fight for the Queen Bee crown.
But I will say, not all bloggers are looking for hits and looking for the popularity of being the Queen Bee blogger.
There are the Bloggers who blog, well, just to blog.
More than likely, those bloggers won't easily be found on sites like Technorati.
For now, the clique members will continue to change and rotate, but the idea of the clique stays the same.
Get the latest buzz first; talk about what's interesting to keep the interest of others. That way you reign.
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